Resources BG Regional Marketing Services Manager
At HDR, our employee-owners are fully engaged in creating a welcoming environment where each of us is valued and respected, a place where everyone is empowered to bring their authentic selves and novel ideas to work every day. As we foster a culture of inclusion throughout our company and within our communities, we constantly ask ourselves: What is our impact on the world?
Watch Our Story:' https://www.hdrinc.com/our-story'
Each and every role throughout our organization makes a difference in our ability to change the world for the better. Read further to learn how you could help make great things possible not only in your community, but around the world.
We are seeking a dedicated and dynamic marketer to join our RBG Marketing Leadership team in Texas. In this role, you will play a pivotal part in driving strategic marketing initiatives to support our growth by collaborating closely with regional business development leaders, local operations leaders, and marketing and communications leadership. You’ll develop marketing strategies to grow our book of business in the region, through targeted client engagement and relationship development plans. You’ll also lead pursuit teams on large or complex client opportunities.
A key part of this role is to lead, mentor, and develop RBG marketing coordinators to support increasing marketing demands. A successful MSM has active supervisory collaboration with the RBG marketing staff and a plan to grow the marketing team in strategic regional locations to meet RBG goals.
In the role of Resources Business Group Regional Marketing Manager, we'll count on you to:
- Retain, develop and supervise proposal managers and marketing coordinators, as assigned
- Manage workload demands of proposal managers and marketing coordinators
- Lead pursuit teams in creating and implementing effective win strategies, project capture planning, and persuasive proposal and interview materials for key regional pursuits
- Engage the appropriate marketing services resources in pursuit teams
- Lead quality reviews of proposal and interview materials
- Coach interview teams to be effective at delivering key messages during interview presentations
- Ensure the go/no-go decision process is applied in accordance with HDR’s Matrix of Authority
- Facilitate debriefs to identify improvement opportunities and to measure overall competitiveness
- Train and mentor employees on business development and marketing best practices
- Maintain a strong understanding of the market trends and drivers impacting our clients
- Implement key growth initiatives and investments as defined in annual and long-term strategic plans
- Develop and implement key client plans, including long-term strategies to capture market share.
- Ensure targeted client development plans are being worked on by marketing and business development staff.
- Lead regional content marketing campaigns to strengthen our brand, increase our visibility, and showcase our thought leaders (partnering with RBG Comms)
- Manage regional NFB goals, marketing budgets, and financial systems to inform reporting metrics and dashboards
- Actively participate in professional associations and industry conferences to elevate HDR’s brand in target markets.
- Partner with RBG BDLs to identify current and future business development and marketing needs, and drive resulting strategies.
- Develop business relationships with teaming partners
- Bachelor's degree in a related field
- A minimum of 10 years relevant industry experience
- Demonstrated "self-starter" with a history of completing projects with limited oversight
- Deep knowledge of the A/E/C industry's standard approach to procurement of professional services
- Demonstrated ability to motivate and inspire others
- Experience in sales and developing effective win strategies
- Excellent written and verbal communication skills
- Proficient in Microsoft Office applications, including Outlook, Word, Excel and PowerPoint
- Proficient in Adobe Creative Cloud applications, including InDesign
- Ability and desire to travel and engage with others in-person
- Demonstrated experience in winning high-value contracts in the A/E/C industry
- Demonstrated experience in writing compelling content based on information from technical staff
What We Believe
HDR is our company. Together, we build on each other's life experiences and perspectives to make great things possible every day. This shapes our collaborative culture, encourages organizational trust and connects us closer to the clients and communities we serve.
Our Commitment
As employee owners, we all have a role in creating an inclusive environment where each of us is welcomed, valued, respected and empowered to bring our authentic selves to work every day.
Our eight Employee Network Groups (Asian Pacific, Black, Hispanic/Latino(a), LGBTQ+, People with Disabilities, Veterans, Women, Young Professionals) help create a sense of belonging and foster a supportive environment where everyone is empowered to engage and contribute. Each group has an executive sponsor and is open to all employees.
